The Necker Cup, a unique pro/amateur tennis event, offers more than just a thrilling spectacle of sporting prowess. Held on the picturesque Necker Island, the private paradise of Sir Richard Branson, it’s an occasion that blends athletic competition with immersive music and philanthropic endeavor. This year, the auditory element was elevated by DJ Mehow, known offstage as Mike Richards, who is not only a gifted DJ but also a founder and partner in the Necker Cup event itself.

On this stunning island backdrop, every stroke and serve of the tennis matches were underscored by the exhilarating soundtrack curated by DJ Mehow. His music wafted through the island from the golden beaches to the grandeur of the Great House, creating a pulsating energy that mirrored the sporting spirit and added an extra dimension to the experience.

The memory of one specific performance lingers in the minds of the attendees. Mehow’s live set from Necker’s Beach House was a masterstroke of musical journey, seamlessly blending different beats and rhythms to craft a captivating ambiance that embodied the event’s spirit. Even now, you can relive this exhilarating experience by listening to the mix right here.

Equally significant was the role played by Dale Falk Jr., the video producer for the event. His expertise captured the dynamic moments, the joy, and the energy of the Necker Cup, enabling the event’s magic to be shared with audiences worldwide.

While the Necker Cup is undoubtedly a celebration of sports and music, at its heart lies a potent philanthropic purpose. The event directly benefits Virgin Unite, the entrepreneurial foundation of the Virgin Group that drives positive social and environmental change. Further, a portion of the event’s proceeds supports various other charities, extending the impact of the Necker Cup far beyond the games and music, turning it into an occasion that resonates with meaning and positivity.

This year’s Necker Cup brilliantly showcased the synergy of sports, music, and philanthropy. With Dale Falk Jr.’s role in capturing the event’s moments, DJ Mehow’s unforgettable performances, and the event’s underlying charitable essence, the Necker Cup made a significant impression.

As the echoes of the event still linger, anticipation is building for the next Necker Cup. The memories of Necker Island, steeped in sports, music, and charity, remain fresh, offering a taste of the joy and the excitement that awaits in the future iterations of the event.

This is an honor to share. Please enjoy a look into the projects and amazing stories we have been a part of over the past few months. In a time when connecting with others was a bit tough, we were glad to be a part of bringing our clients and audiences together.

Highlights include: LiveNation’s Music Midtown, Truist, Premier Live and their events the Necker Cup and Atlanta Challenge, Dollarsine Live from The Roxy, Full Tilt and their client Vocovision, Election Defenders and the Joy to the Polls campaign, plus many more.

As a long time friend to the FREQ family, it was an exciting opportunity to capture and produce a live performance capture with the one and only Dollarsine! Live in Atlanta at the Coca-Cola Roxy, our team joined in to make sure this amazing show was covered front to back. Using three cameras, our team was able to ensure fans online felt like they were right on this historic stage for the show.

Dollarsine has just released his latest project entitled, “Takeoff Sequence” – Be sure to stream it on all major platforms!